Vin blanc

ID(s):
1912002E0
Subject
White wine.

Description:
Initially (See black and white photo) Cappiello's idea was to surround a coat of arms with two birds. Their long beaks were meant to create surprise. Inside the coat of arms, he would place the product to be marketed. Later, he replaced these birds with birds of prey with hooked beaks, just as surprising but more striking. Inside the coat of arms, he featured a bottle of white wine. Finally, the poster would be sold for Cocofruitine, a vegetable butter made from coconut.

Source:
1912002E0: Private collection
1912002B0: Private collection
Date:
1912
Language: French
Dimensions (cm):
80,6 x 62,3
Signature:
Bottom left
Materials:
Charcoal, pastel
Support:
Paper, paper strips glued at the top, bottom right and left, paper mat
Content type

Period

Categories: Tags: ,

Genesis of the poster

Works on the same subject