Victoria Arduino (La)

ID(s):
1921020Z0
Subject
Espresso coffee machine. The company "Victoria Arduino" was founded in 1905 and still produces espresso coffee machines.

Description:
A man in a raincoat and hat, balancing on the footboard of his moving train compartment, grabs a cup of coffee prepared by the "Victoria Arduino".
Compared to the sketch, the machine has become more prominent, the man more dynamic. This gives the poster much more strength.

Source:
National Museum Salce Collection in Treviso (Italy) - Baldin Luigi, 2014 ©MIBACT
Publisher
""Les Nouvelles Affiches Cappiello"
Atelier d'Art Devambez S.A.
32 rue Beaujon - Paris / 10 Piazza Statuto - Torino (9)"
Date:
1922
Language: Italian
Dimensions (cm):
198 x 140
Signature:
Dated, at the bottom right
Number of sheet(s):
2
Reference Devambez: 5175
Date of the first sketch on the same theme:
1921
Content type

Period

Genesis of the poster