Picon (2ème esquisse)
Identifiant(s):
1920065A0
1920065A0
Sujet:
Picon is the result of alcohol distillation in which mainly orange zest has been steeped. It traditionally accompanies beer in the east and north of France; it is also used to make cocktails.
Picon is the result of alcohol distillation in which mainly orange zest has been steeped. It traditionally accompanies beer in the east and north of France; it is also used to make cocktails.
Description:
For this product, Cappiello invents the famous elf emerging from an orange peel. Picon did not buy it, Campari took it for its bitter. They turned it into a globally recognized logo still in use today.
For this product, Cappiello invents the famous elf emerging from an orange peel. Picon did not buy it, Campari took it for its bitter. They turned it into a globally recognized logo still in use today.
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