OXO

ID(s):
1911014Z0, 1911014Z1 et 1911014Z2
Subject
Liebig brand concentrated beef stock

Description:
Cappiello's first idea was to depict an ox head-on crossing a box of concentrate. But the design lacked impact. He chose instead to show the animal in three-quarter view with a more aggressive head.

Source:
1911014Z0 : Poster Auctions International, Inc.
1911014Z1 : Musée des Arts Décoratifs, Paris
Department of Advertising and Graphic Design
1911014Z2 : Salorgues Auctions, Nantes on 6/22/2024 lot No.315
Publisher
1911014Z0 : "Imp. P. Vercasson & Cie 43 rue de Lancry Paris"
1911014Z1 : "Imp. P. Vercasson & Cie 43 rue de Lancry Paris"
1911014Z2 : "Imprimerie Publicité Etablt. Vercasson 6 rue Martel - Paris"
Date:
1911014Z0 : 1911
1911014Z1 : 1911
1911014Z2 : 1911 ca.
Language: French
Dimensions (cm):
1911014Z0 : 158 x 118
1911014Z1 : 252 x 200
1911014Z2 : 200 x 130
Signature:
1911014Z0 : Bottom right
1911014Z1 : Bottom right
1911014Z2 : Toward the middle right
Remark:
1911014Z1 : Missing top margin
Content type

Period

Categories: Tags: ,

Genesis of the poster

Works on the same subject