Fleur des Neiges

ID(s):
1905014Z0
Subject
Before the Great War, the Pernot Biscuit factory was the most important company in Dijon, just after the PLM. It produced many biscuits, including "Fleur des neiges," a melting vanilla wafer.

Description:
In a mountainous setting, two women, warmly bundled up, comfort themselves with biscuits. "The marvelous work of Cappiello, where he truly glorifies women, is his poster, it's all the posters he has scattered across France, with the generosity of a great artist. Our walls are currently covered with a large advertisement, which looks like a print by Outamaro or Hokusaï, that has been wildly reproduced in an infinite number of copies; it's his 'Snow Flower,' so luminous, so curious in the art with which the two women in red coats are arranged on the immense snowy steppe of the setting..." Georges Grappe, La Presse, July 31, 1905.

Source:
1905014Z0 : Poster Auctions International. Inc.
1905014Z1 : Musée des Arts Décoratifs, Paris
Department of Advertising and Graphic Design
Publisher
1905014Z0 : "Imp. P. VERCASSON & Cie, 43 rue de Lancry PARIS"
Date:
1905
Language: French
Dimensions (cm):
1905014Z0 : 160 x 117
1905014Z0 : 375 x 198
Signature:
Top right
Content type

Period

Categories: Tags: , ,

Genesis of the poster

Works on the same subject