Cirio

ID(s):
1919064Z0
Subject
Around 1860 Francesco Cirio built the first factory for canned peas. Following rapid development, he established several fruit and vegetable canning factories in southern Italy. To supply his factories, he brought abandoned lands back into cultivation. By 1900, at the time of his death, his company had become one of the largest in Europe.

Description:
Cappiello resumed the project he had done for the "Chambéryzette" liqueur, a vermouth produced by the Dolin distillery in Chambéry. First, he replaced some fruits with vegetables. Then, he had the woman emerge from a can, more harmoniously surrounded by other fruits and vegetables.

Source:
National Museum Salce Collection in Treviso (Italy) - Baldin, Luigi, ©MIBACT
Publisher
"DEVAMBEZ - EDIT - PARIS - TORINO/ UNICO CONCESSIONARIO DEI NUOVI/ "AFFICHES CAPPIELLO""
Date:
1921
Language: Italian
Dimensions (cm):
69 x 47
Signature:
Dated, at the bottom right
Number of sheet(s):
1
Reference Devambez: 5052
Date of the first sketch on the same theme:
1919
Content type

Period

Categories: Tags: , , , ,

Genesis of the poster